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Story+Design
  • Home
  • Pages
    • A Story about Why
    • The need for Story
    • Framing + Reframing
    • Story + Sensemaking
    • Prototyping
  • Blog
  • Tools

Blog

September 1, 2022
Tools

Movie Posters for Ideas

Greg Hoffman was the CMO for Nike for 30 years and in 2022, he published “Emotion By Design: Creative Leadership Lessons from a Life at Nike”. In Hoffman’s role a

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August 18, 2022
Tools

Mindfulness & Mindsets

How do we become aware of our mindsets? What we practice, we strengthen. Metacognition, or thinking about thinking, is necessary to build a reflective practice. How can we practice

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August 18, 2022
Tools

Modular stories

When the Dutch design firm, Achtung, was tasked, by Volkswagen, with rekindling kids’ imaginations on long car drives, they turned to storytelling. Their solution – a c

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August 18, 2022
Tools

Visual Thinking and Doing

Visual storytelling is an important aspect to consider that unfortunately, falls outside the scope of our project – so far. The Willemien Brand book series is a resource that

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August 18, 2022
Sensemaking

Story Stewardship

Much of our investigation of story, design, and innovation has focused on the stories that we tell ourselves (sensemaking, mindsets, frames) and the stories that we tell others (to

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  • Framing (5)
  • Innovation (3)
  • Prototyping (4)
  • Sensemaking (5)
  • Story (6)
  • Tools (8)

Story + Design = Innovation
2022

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